Release Notes: 2019-01-30

Happy New Year!

We hit the ground running with some additional enhancements in January.

Core Places and Brands

Enhancements

  • Additional brand cleanup and refinement as discussed in previous release notes: https://docs.safegraph.com/v3.0/blog/release-notes-2018-11-30

  • We've added 455 new brands :confetti-ball: including:

    • Fred's Pharmacy (fredsmeds.com, SG_BRAND_19c4152a71673864) with 555 places.
    • Francesca's (francescas.com, SG_BRAND_10fda0b6156ded42) with 715 places.
    • Westlake Hardware (westlakehardware.com, SG_BRAND_19606ff7ddd39544) with 123 places
    • Work World (workworld.com, SG_BRAND_69569162dd57e16a) with 21 places.
    • Lucky Strike Entertainment (bowlluckystrike.com, SG_BRAND_5be7dbd421198d0b) with 18 places.
    • Arclight Theaters (arclightcinemas.com, SG_BRAND_3db1b1b75af34ece) with 10 places.
    • Plus 448 more!
  • We've added additional brand parent-child mappings :family: for many major hotel chains and their subsidiaries (let us know if we missed your personal favorite!). This caused our column fill rate for parent_safegraph_place_id to go up (https://docs.safegraph.com/docs/places-summary-statistics) :chart-with-upwards-trend:
    For example InterContinental Hotels Group (SG_BRAND_70b1db807a0fc63d) is the parent company of multiple subsidiary brands, including InterContintinental Hotels & Resorts (SG_BRAND_d967f05785d000fd):

safegraph_brand_idbrand_nameparent_safegraph_brand_id
SG_BRAND_70b1db807a0fc63dInterContinental Hotels Group
SG_BRAND_bbd24761e3a496b3042ccc905181eba2Candlewood SuitesSG_BRAND_70b1db807a0fc63d
SG_BRAND_300de9770d1d4f612e9176ab8e87a0d3Kimpton Hotels & RestaurantsSG_BRAND_70b1db807a0fc63d
SG_BRAND_e2c9f71790c5253598b8bd87e981ffe9Holiday InnSG_BRAND_70b1db807a0fc63d
SG_BRAND_ae28744c5d427b6128434ff7c0bb6a7eHoliday Inn ExpressSG_BRAND_70b1db807a0fc63d
SG_BRAND_774c3aacc712631892816cc5fb59229aHoliday Inn Club VacationsSG_BRAND_70b1db807a0fc63d
SG_BRAND_1f3dc373be7554bded1417831eb3da95Hotel IndigoSG_BRAND_70b1db807a0fc63d
SG_BRAND_45b0d5fc3ce65a34ccc73e2849a1e881Staybridge SuitesSG_BRAND_70b1db807a0fc63d
SG_BRAND_da408c6d88f7781789bb631ce082fed8Crowne Plaza Hotels and ResortsSG_BRAND_70b1db807a0fc63d
SG_BRAND_d967f05785d000fdInterContintinental Hotels & ResortsSG_BRAND_70b1db807a0fc63d

Geometry

Enhancements

  • Improved and additional cartography and polygons. New or improved polygon geometries :diamond-shape: for over 150,000 POI, including over 20,000 city parks (naics_code 712190).
    For example, Blackhawk Park, 1629 Murphy Parkway, Eagan, MN 55122 (safegraph_place_id sg:060fbbdba5324070be8cd75705673523)
976

Blackhawk Park, 1629 Murphy Parkway, Eagan, MN 55122 (safegraph_place_id sg:060fbbdba5324070be8cd75705673523)
One of over 20,000 new polygons for parks now available in the SafeGraph Places.