May-2023 Release Notes (05/01/23)

Welcome to the May 2023 Release Notes! ๐ŸŒบ๐ŸŒท๐ŸŒธ๐ŸŒน๐ŸŒผ
This month, we've got POI springing up everywhere!
(2023-04-26/1682496009 shipped on 2023-05-01)


  • +1.3M new POIs across the globe :earth-africa:
    • Including big leaps in APAC :earth-asia: and LatAm :earth-americas:
  • +96 new brands across 60 countries :globe-with-meridians:
  • Transit POIs with improved geocodes and categories :station:
  • 409k existing POIs now have filled open hours :clock9:


SafeGraph is delivering more POI each month in countries around the world. This month SG Places has a grand total of 43,176,201, including POI with or without geometry, closed POI and parking lots. This is a net increase of 1,358,386 places from last month, including:

Growth in Asia Pacific (APAC)

  • +602,074 in JP ๐Ÿ‡ฏ๐Ÿ‡ต
  • +193,967 in AU ๐Ÿ‡ฆ๐Ÿ‡บ
  • +29,759 in TW ๐Ÿ‡น๐Ÿ‡ผ
  • +22,276 in CN ๐Ÿ‡จ๐Ÿ‡ณ
  • +17,119 in MY ๐Ÿ‡ฒ๐Ÿ‡พ

Growth in Latin America (LatAm):

  • +301,453 in BR ๐Ÿ‡ง๐Ÿ‡ท
  • +83,655 in MX ๐Ÿ‡ฒ๐Ÿ‡ฝ
  • +18,022 in AR ๐Ÿ‡ฆ๐Ÿ‡ท
  • +11,428 in CL ๐Ÿ‡จ๐Ÿ‡ฑ

Of course, you can always visit our Places Summary Stats to find more details on our continued growth.

Open Hours

We've populated what had been blank open_hours fields for a large number of existing POIs:

  • Globally, 409k existing POIs with blank values now have open_hours :clock2:
  • 110k of those POI are in the US ๐Ÿ‡บ๐Ÿ‡ธ

Transit POI:

  • Transit: This month we improved our point-only transit POIs in a couple of different ways:
    • Improved geocodes for all US transit stops ๐ŸŽฏ
    • More granular categories for all international transit stops. Where we previously only had assigned a 4 digit NAICS code, we now have 6 digit NAICS codes providing more specificity into the type of stop :busstop:


We've added a grand total of 96 brands across 60 countries. Some of the highlights:

Notable brands :earth-africa:

  • Carrefour DRIVE (SG_BRAND_e1e0909f070be723) with 1,834 POI ๐Ÿš™
  • UPS Customer Center (SG_BRAND_ad9739ce7cd4b8c6) with 1,673 POI ๐Ÿ“ฆ
  • Banka MPS (SG_BRAND_a41bf96ca16f1672) with 1,133 POI :bank:

:eyes: Are we missing a brand or country? :eyes: Please let us know here!

Brand Openings and Closings

  • We rely on POI metadata to track store openings and closings, and we are especially interested in understanding open/close dates for branded POIs. It can take more than a month to infer open/close dates, so we report brand open/close metrics on a one month delay.
  • In this release, we flagged 1,969 brands with at least one store closure in March 2023 and 2,138 brands with at least one store opening in March 2023:
    Learn more about our open/close columns here


The POI we've added this month span a wide range of categories, including the following additions:

  • POI with geometry:
    • Building Materials and Supplies Dealers (4441) with +108,165 POI ๐Ÿ› ๏ธ
    • Home and Garden Equipment Repair and Maintenance (811411) with +80,256 POI ๐Ÿชด
    • Full-Service Restaurants (722511) with +57,255 POI ๐Ÿฝ๏ธ

Other Updates

  • The POI for the brand Western Union (SG_BRAND_9ee39f394d21a7f4848ab78a78da00c3) were migrated to be a point-only POI as there are no standalone Western Union locations. They are all desks or services offered at other POI. This affected roughly 449k POI.

Drops โฌ‡๏ธ

  • We are ingesting many sources and due to source changes and processing changes, Placekeys do drop over time. In this release, we dropped 997,643 Placekeys (478,659 branded and 518,984 non-branded).