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Places Summary Statistics

The statistics presented below represent data from the [March 2019] SafeGraph Places release.

POI Statistics

Included below is the absolute count of POI attributes and their respective fill rates (percentage of non-null values). See POI Schema for field definitions.

These values are provided for all places and all branded places respectively.

All Places

Column Name Absolute Count Fill Rate
safegraph_place_id 4,774,401 100%
location_name 4,774,401 100%
latitude 4,774,401 100%
longitude 4,774,401 100%
street_address 4,774,401 100%
city 4,774,401 100%
zip_code 4,774,401 100%
polygon_wkt 4,774,401 100%
polygon_class 4,774,401 100%
top_category 4,331,364 91%
sub_category 4,331,364 91%
naics_code 4,331,369 91%
phone_number 3,350,264 70%
open_hours 2,716,916 57%
safegraph_brand_ids 1,050,348 22%
brands 1,050,348 22%
parent_safegraph_place_id 415,452 9%

Branded Places Only

Column Name Absolute Count Fill Rate
safegraph_place_id 1,050,348 100%
location_name 1,050,348 100%
safegraph_brand_ids 1,050,348 100%
brands 1,050,348 100%
top_category 1,026,430 98%
sub_category 1,026,430 98%
naics_code 1,026,430 98%
latitude 1,050,348 100%
longitude 1,050,348 100%
street_address 1,050,348 100%
city 1,050,348 100%
zip_code 1,050,348 100%
polygon_wkt 1,050,348 100%
polygon_class 1,050,348 100%
phone_number 688,155 66%
open_hours 721,436 69%
parent_safegraph_place_id 175,160 17%

Brand Statistics

Included below is the absolute count of brand attributes and their respective fill rates (percentage of non-null values). See Brand Info Schema for field definitions.

Column Name Absolute Count Fill Rate
safegraph_brand_id 3974 100%
brand_name 3974 100%
naics_code 3343 84%
top_category 3343 84%
sub_category 3343 84%
parent_safegraph_brand_id 427 11%

Geometry Statistics

polygon_class has two possible values:

  • OWNED_POLYGON indicates that the polygon describes the POI itself.
  • SHARED_POLYGON indicates that at least two POI shared the same polygon.

Included below is the breakdown of these values for all places and only branded places respectively.

All Places

polygon_class Absolute Count % of Total
OWNED_POLYGON 2,977,028 62%
SHARED_POLYGON 1,797,373 38%

Branded Places

polygon_class Absolute Count % of Total
OWNED_POLYGON 674,102 64%
SHARED_POLYGON 376,246 36%

Category Statistics

Included below is the breakdown of place categories by their SafeGraph Place count for all places and all branded places.

IP Statistics

  • Total Number of POI with IP Addresses: 1,074,690
  • Median duration of IP Range (February 1, 2019 through February 28, 2019):
    8.7 days

Top 40 Brands by number of locations with IP address: