Happy New Year!
We hit the ground running with some additional enhancements in January.
Core Places and Brands
Enhancements
- Additional brand cleanup and refinement as discussed in previous release notes: https://docs.safegraph.com/v3.0/blog/release-notes-2018-11-30
- We've added 455 new brands
including:
- Fred's Pharmacy (fredsmeds.com, SG_BRAND_19c4152a71673864) with 555 places.
- Francesca's (francescas.com, SG_BRAND_10fda0b6156ded42) with 715 places.
- Westlake Hardware (westlakehardware.com, SG_BRAND_19606ff7ddd39544) with 123 places
- Work World (workworld.com, SG_BRAND_69569162dd57e16a) with 21 places.
- Lucky Strike Entertainment (bowlluckystrike.com, SG_BRAND_5be7dbd421198d0b) with 18 places.
- Arclight Theaters (arclightcinemas.com, SG_BRAND_3db1b1b75af34ece) with 10 places.
- Plus 448 more!
- We've added additional brand parent-child mappings
for many major hotel chains and their subsidiaries (let us know if we missed your personal favorite!). This caused our column fill rate for
parent_safegraph_place_id
to go up (https://docs.safegraph.com/docs/places-summary-statistics)
For example InterContinental Hotels Group (SG_BRAND_70b1db807a0fc63d) is the parent company of multiple subsidiary brands, including InterContintinental Hotels & Resorts (SG_BRAND_d967f05785d000fd):
SG_BRAND_70b1db807a0fc63d
InterContinental Hotels Group
SG_BRAND_bbd24761e3a496b3042ccc905181eba2
Candlewood Suites
SG_BRAND_70b1db807a0fc63d
SG_BRAND_300de9770d1d4f612e9176ab8e87a0d3
Kimpton Hotels & Restaurants
SG_BRAND_70b1db807a0fc63d
SG_BRAND_e2c9f71790c5253598b8bd87e981ffe9
Holiday Inn
SG_BRAND_70b1db807a0fc63d
SG_BRAND_ae28744c5d427b6128434ff7c0bb6a7e
Holiday Inn Express
SG_BRAND_70b1db807a0fc63d
SG_BRAND_774c3aacc712631892816cc5fb59229a
Holiday Inn Club Vacations
SG_BRAND_70b1db807a0fc63d
SG_BRAND_1f3dc373be7554bded1417831eb3da95
Hotel Indigo
SG_BRAND_70b1db807a0fc63d
SG_BRAND_45b0d5fc3ce65a34ccc73e2849a1e881
Staybridge Suites
SG_BRAND_70b1db807a0fc63d
SG_BRAND_da408c6d88f7781789bb631ce082fed8
Crowne Plaza Hotels and Resorts
SG_BRAND_70b1db807a0fc63d
SG_BRAND_d967f05785d000fd
InterContintinental Hotels & Resorts
SG_BRAND_70b1db807a0fc63d
Geometry
Enhancements
- Improved and additional cartography and polygons. New or improved polygon geometries
for over 150,000 POI, including over 20,000 city parks (
naics_code
712190).
For example, Blackhawk Park, 1629 Murphy Parkway, Eagan, MN 55122 (safegraph_place_id
sg:060fbbdba5324070be8cd75705673523)